Insights and articles about hotel management by THRev.co, a trusted partner of many leading hotels, offering hotel management services, Hotel Management, and a modern hotel management system that leverages artificial intelligence (AI) and big data analytics. This system helps hotels dynamically adjust room rates automatically and boost revenue efficiently.
Discover the shift from Key Opinion Leaders (KOLs) to Key Opinion Consumers (KOCs) in hotel marketing. Learn how authentic customer reviews are replacing traditional endorsements and why focusing on real experiences and community engagement is crucial for success.
OTAs sell the dream that high visibility equals full rooms, but this often isn’t true. If you’re visible but still have empty rooms, it may be due to a lack of hotel desirability. It’s time to change your strategy and boost your hotel's appeal.
Learn how to control OTA bookings by changing guest behaviors with strategies that increase revenue through non-refundable offers and early booking incentives.
Learn strategies to boost visibility on OTAs and use promotions wisely to attract customers
We don’t have a second chance to make the first impression. If we are unprepared for welcoming guests, complaints will inevitably follow.
sOTAs play a crucial role in hotel bookings but often withhold customers' real emails. Hotels should collect customer data through methods like Registration Cards, WiFi Login, Loyalty Programs, and Guest Portals. These strategies allow hotels to obtain genuine customer information, enhance marketing efforts, streamline the check-in process, and increase chances of repeat bookings by delivering a more personalized and efficient experience.