Insights and articles about hotel management by THRev.co, a trusted partner of many leading hotels, offering hotel management services, Hotel Management, and a modern hotel management system that leverages artificial intelligence (AI) and big data analytics. This system helps hotels dynamically adjust room rates automatically and boost revenue efficiently.
In the world of OTAs today, Visibility = Revenue. Hotels that are seen first have a higher chance of booking. We have a comprehensive strategy to increase Visibility, including using tools like TravelAds and Visibility Booster on Booking.com, as well as improving review scores and guest response speed to let the algorithm choose you.
Most hoteliers celebrate total revenue, but that number hides the truth. Learn the three metrics that reveal your hotel's real performance—Fair Share, Page View Share, and Revenue Share—and how to use them to capture your rightful slice of the market.
Discover the significance of Direct Booking for hotels—how it reduces commissions, strengthens brand image, builds guest loyalty, and ensures long-term revenue growth.
Online travel agencies are now the main battlefield where guests first discover hotels, especially for small and independent properties without big-brand marketing. This article explains how OTA campaigns act as a 'visibility accelerator' to boost traffic, conversions, base occupancy, and long-term ranking without upfront ad spend. You’ll see how low-season campaigns, country-specific deals, and events like Black Friday can help you compete with chains and grow RevPAR sustainably. Finally, we show how a daily revenue-management approach lets you focus on guest experience while experts handle yield: We yield, you chill.
A strategic breakdown of why OTA Visibility is the foundation of modern revenue growth for hotels, featuring expert insights from THRev.co.
Learn how to set OTA Restrictions like MinLOS, CTA, CTD, and Stop Sell to increase RevPAR, control demand, and reduce OTA costs. Smart Revenue Management strategies for hotels by THRev.co.